The opportunity to produce and shoot content for Pura Vida Bracelets was brought to us by our friend Alex Lettrich, who the client had requested as the talent for the video. Our client’s brand is focused on an active outdoor lifestyle. We were lucky to be shooting in the Greek Islands for a few months during this time, as it was a fitting location. We created a video that portrayed a day in the life of a traveller in the greek islands, during a summer holiday. We highlighted the client’s products with engaging but subtle close up shots throughout the video.